Betsson Team has signed a one particular-year sponsorship settlement with Chilean soccer club Colo Colo.

The Swedish gaming operator will back the staff, based in Chile’s funds Santiago, as it competes in the South American country’s top rated-tier Primera División.

Betsson’s logo will attribute on the team’s shirt sleeves for both of those home and away games for the duration of the 2022 time, with the likelihood of renewal.

Colo Colo holds the distinction of owning gained Chile’s Primera División much more than any other football club — 32 instances in total — and is the only team to have in no way been relegated.

Betsson remarked on this, expressing its sponsorship of the club signifies an additional stage in the company’s “international model strategy of partnering with area and global respected activity competitions.”

Samuel Pérez, Colo Colo’s Business Supervisor, explained: “We are incredibly proud to welcome just one of the most crucial gambling operators in the earth, Betsson, to our relatives of sponsors.

“We think about this settlement a milestone and the commencing of a new stage for the club. Associating with a company with a lot more than 55 a long time of international working experience will certainly help us to strengthen Colo Colo’s positioning at a regional and world-wide level.”

This offer is another notch on Betsson’s belt when it comes to LatAm partnerships. The company’s Commercial Director for South The united states, Andrea Rossi, commented: “In our generate of increasing in the area, we are also partnering up with nearby football golf equipment which we can assistance and increase.

“Besides letting us to further fortify our brand name awareness in the region, it also provides back to the golf equipment, permitting them to commit extra in their gamers, personnel and services producing the activity we all adore — soccer — far more electrifying.”